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Archive for year: 2023

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5 Ways to Elevate Your B2B Marketing w/ Tish Millsap

Are you happy with your B2B marketing?

Are your emails and digital ads getting ignored as quickly as you can get them out?

Tish Millsap is CEO and S. Strategist at Revenate Marketing, and she’s spent a lot of time thinking about the world of B2B Marketing. Tish helps companies who are looking to elevate their B2B marketing by cutting through the clutter and getting the right messages in front of the right people. She’s focused on companies in the hyper growth stages of marketing, and she loves building ways to bring processes and revenue together.

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Are You Missing Signs That You Need Attribution?

Attribution is a trending discussion topic since many of us have been burned in the past. Is not implementing attribution the right thing for us as B2B professionals? The top consultants in the attribution space are joining us to debate if and when people need attribution. Join us to hear what your options are when the executive team is no longer satisfied with MQL volume or pipeline sourcing.

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Marketing Metrics: What’s the Goal?

Tish Millsap, Founder of Revenate Marketing, joins our host, Camela Thompson, in this episode of the Revenue Marketing Report. Tish shares her insights on the maturity continuum of marketing organizations, goals marketers should aspire to when it comes to reporting, and the crawl, walk and run approach to forecasting.

Revenate Marketing is a consulting firm that has been operating for around ten years. The name of the company is actually a combination of the words revenue and generate. Tish has always been very passionate about helping marketers show their value and connect their efforts to revenue.

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